WeMarket ends 2024 with the highest gross profit in the agency's history and a bottom line result of 3.1 million.
Thomas Haurum
In 2024, WeMarket experienced clear progress with a new go-to-market strategy, the launch of a new website, and the development of AI as part of the agency’s product range.
The digital marketing agency from Ikast wraps up the year with its largest gross profit ever, a positive bottom line, and a clear direction for the future. For WeMarket, 2024 has been marked by both change and progress, and with a balanced effort between development and operations, WeMarket achieves a solid and satisfactory result.
“We are both satisfied and proud of our 2024 results. Not least because they were achieved during a turbulent time and a challenging market, when many had a reason to hold back,” says Jannick Troelsen, CEO at WeMarket.
That is why 2024 has not only been about growing the business and creating a good result, but just as much about investing wisely for the future.
Investments in AI, strategy and culture
During 2024, WeMarket has implemented a number of strategic initiatives. These include rolling out a new go-to-market strategy, launching a new website, and purposefully working to integrate AI into the agency’s product range. The common goal of the initiatives is to enhance the impact of the work done for clients and at the same time ensure WeMarket stays relevant in a rapidly evolving industry.
“Our foremost task is to create growth for our customers. We believe that the best results are achieved through trust and a long-term common direction, both in our collaboration with clients and in the way we work internally. That’s why we have made targeted investments in initiatives that strengthen our ability to deliver just that,” says Jannick Troelsen.
AI is an area where WeMarket clearly sees that clients can experience great value. It will become an even more important focus in the coming years and has already proven its impact in practice.
At the same time, the agency has maintained a focus on employee satisfaction. In the annual employee satisfaction survey, WeMarket scores highly with 77 out of 100, which is above the industry average for “office and communication” at 72.
“Employee well-being is a top priority at WeMarket. For us, it’s more than just a goal – it’s a vital prerequisite,” concludes Jannick Troelsen, who looks forward to building on the foundation and continuing the work in 2025.
Contact
If you have further questions about the financial statements or want other information, you are welcome to contact:
Jannick Troelsen
CEO, WeMarket
jt@wemarket.dk
+45 22 80 55 30
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