Instagram advertising

Instagram advertising with WeMarket

When advertising on social media, it is essential to be present where your target audience is. With nearly two million Danish users, Instagram is one of the largest social media platforms in Denmark – meaning there is a strong likelihood of reaching your audience. Instagram offers huge potential for engaging with consumers who are already open to inspiration – but achieving this requires the right approach, choice of ads, and set-up. At WeMarket, we support a diverse range of clients with everything from audience analysis and budget evaluation to compelling copywriting and the creation of high-impact creatives.

Instagram marketing

Instagram is a major player when it comes to advertising strategies on social media. Instagram is owned by Facebook, and this provides several valuable synergies that can be leveraged in your marketing efforts. Despite their strong links, shared advertising platform, and well-functioning synergy, there are still differences between the two social media channels. Unlike Facebook, Instagram is primarily a visual medium, aiming to inspire users and tell stories through images or video. Adverts that rely on text as the main explanatory element – which may work well on Facebook – are generally less effective on Instagram, especially for advertising in Stories.

Instagram promotion

With an Instagram business profile, you can promote posts that you want to reach a wider audience than the algorithms would naturally allow. This is a smart and highly effective tool, as you can set your target audience, budget, business objectives, and more.

However, to achieve results and avoid wasting your advertising budget, promotion must be set up with great care. We have in-depth knowledge of how to do this and are here to help you.

Instagram influencer marketing

Instagram influencer marketing is a rapidly growing field. If you want to get your products in front of a larger segment of your target audience, using influencers can help you do just that.

It is a different form of advertising, but it gives your business the opportunity to reach a much wider audience by selecting the right influencers. This is an area we specialise in at WeMarket, ensuring the process is smooth for both parties and delivers results for your business.

Get the right strategy with us as your Instagram agency

At WeMarket, we are passionate about social media and the opportunities it provides for our clients. That’s why we have thoroughly explored everything there is to know about Instagram advertising and the dynamics behind it, enabling us to maximise the impact of your Instagram campaigns.

To achieve this, we develop a strategy together with you, based on the goals you wish to accomplish through advertising. We then delve into targeting, segmentation, and audience analysis to ensure your ad is not only sharp but also reaches users genuinely interested in your company’s products or services. It is a significant undertaking – but with us at the helm, you can expect strong results.